It’s not often on my blog that I will write about the search marketing industry that we are part of, but the events of this week have really interested me from a company management perspective. I am talking of the massive merger of Dave Snyder, Chris Winfield, Loren Baker, Brent Csutoras who are huge names [...]
Archive for the ‘Search’ Category
Important Factors of Search Marketing
So Search Marketing as we know it is anything to do with online marketing, and the main areas are Search Engine Optimisation (SEO) and Pay per Click (PPC), but what are the important factors to consider if you are heading into a search marketing campaign. Day to day I deal with many enquiries that we [...]
Testing Web Forms
It’s one of the most important aspects of any website… how people can get in touch and make an enquiry. Often the form on a website is the main lead generation point and the main conversion point. We all know that it’s not about how much traffic that you can get to a website, even [...]
How is my Blog Traffic Doing?
The last time I did a post about what traffic my blog is getting was back in September, and before that it was June … so I thought it was about time to document where we are at now.
Overall for January my blog received 4080 visits, with 2626 coming from Google Organic, so its heading [...]
Social Media Listening
This is a term that I have come across today that seems to be appearing more and more often and is being used in conjuction with Online Reputation Management. I came across it today when I was intrigued why PR Week had removed an article that had an interview with Robin Grant from We Are [...]
